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The Importance Of This Decision
When you think about communications today, the
ramifications are mind boggling. Once a graphic look is established, the
applications and uses grow. The results of your choice in selecting an
experienced design partner grow as well - if you make the right selection, the
results magnify for the better. If you don't, submit your resignation and get on
with your new career as a greeter at Walmart.
The Importance Of Size
We are all aware of the big vs boutique conflict. A well
established boutique shop is a virtual organization and networks with seasoned
professionals. All Adtech employees and associates are partners and paid on
customer performance, this assures you of the greatest expertise and
satisfaction.
Selecting A Design Firm For Your Web Site
When
partnering with a design firm, be sure the organization that you choose has a
proven track record of performance. A thorough understanding of your business
and the objectives of the project.
Find the level of service that compliments your in house capabilities. - Our
approach is to maximize the resource you have. We'll fill in the gaps, but not
overlap.
Evolution of your site - your site is an evolving living organism. It
needs to upgraded and updated on a regular basis. We'll use web feedback,
examine market changes and company changes to keep the site fresh and exciting.
Repeat customers are generally more likely to buy product than first time hits.
Information must be current and exciting.
Measuring Success - Beyond hits per day, we can design a site that
provides you with customer feedback to help better understand your customer.
This feedback will be used to evolve the web site.
Adtech has
over twenty years of experience in creating and leading viewers through 3-D
space. We have regularly produced high end 3-D animation for clients such as
Honeywell, 3M and General Mills. As the web becomes more of a
graphic rich 3-D environment, Adtech's unique graphic/animation background not
only gives your web site a dramatic visual edge today, but also lays the
groundwork to easily upgrade the site as the dimensional capabilities of the web
grow over the coming years.
Red Flags
- Most graphic designers and IS managers do not understand how to lead a viewer
through interactive, non-linear space in an intuitive and interesting way. Users
frequently are lost and give up, not to return. Many web designers come from
print backgrounds, but the interactive nature of the web requires very different
design rules and procedures. Because the web is an interactive visual medium,
the success of a web site is directly related to the look, feel, and ease of the
interface.
Adtech has recruited the consulting services of a person
with a Masters Degree in the "Psychology of Interactive Media". He works with
the Adtech design team to assure that the web site user's experience is as
effortless and enjoyable as possible. With interactive media, Form is Function
... and how effortlessly it functions determines the impression it leaves. The
goal is that the user will be able to navigate the site in any almost
subconscious way, which will leave him with a positive and satisfying
impression.
Experience is a relative term, particularly when applied to a changing and
merging media. Understanding how to target your demographics and proven success
in similar fields are equally important.
Selecting A Design Firm For Your Video
Or Film
Be
sure the organization that you choose has a proven track record of performance.
A thorough understanding of your business and the objectives of the project.
Find the level of service that complements your in house capabilities. - Our
approach is to maximize the resource you have. We'll fill in the gaps, but not
overlap.
Evolution of your graphics and animation - All data files are stored at
the Adtech facility for upgrading on a regular basis. Whether it's for specific
shows, events, upgrading existing product or variations for your various
applications, your graphics and animation can evolve as your needs do.
Measuring Success - Animation is custom designed for your target
audience. We can help you set up criteria to gauge the success.
Adtech has over twenty years of
experience in creating and leading viewers through 3-D space. We have regularly
produced high end 3-D animation for clients such as Honeywell, 3M
and General Mills. Adtech's unique communications background not only
gives your web site a dramatic visual edge today, but also lays the groundwork
to easily upgrade the site as the dimensional capabilities of the web grow over
the coming years.
Selecting A Design Firm For Your
Multimedia Or Gameware
Since
Multimedia and Gameware is the target specific, it's essential the design
organization that you choose has a proven track record of performance. A
thorough understanding of your business and the objectives of the project.
Find the level of service that complements your in house capabilities. - Our
approach is to maximize the resource you have. We'll fill in the gaps, but not
overlap.
Evolution of your graphics and animation - All data files are stored at
the Adtech facility for upgrading on a regular basis. Whether it's for upgrading
existing product or variations for your various applications, your graphics and
animation can evolve as your needs do.
Measuring Success - Animation is custom designed for your target
audience. We can help you set up criteria to gauge the success.
Adtech has over twenty years of
experience in creating and leading viewers through 3-D space. We have regularly
produced high end 3-D animation for clients such as Honeywell, 3M
and General Mills. Adtech's unique communications background not only
gives your web site a dramatic visual edge today, but also lays the groundwork
to easily upgrade the site as the dimensional capabilities of the web grow over
the coming years.
Putting It All Together
Integrated And Consistent Look - Since each
project or media is only part of the image with the public, the value of a
strong graphic look is multiplied many times if common graphics and themes are
used throughout all of your visual image productions company wide.
Adtech's broad scope of production capabilities in electronic graphics/animation
means that we will be able to share common elements between video animation,
multimedia, and your web site ... thus bringing the combined costs down.
Adtech
will design a Visual Image Plan (VIP), which draws on our graphic
animation/design background, as well as our understanding of advertising and
marketing. It will set the standards (similar to your logo print standards) that
will be applicable for electronic developments including web, video and
multimedia. An integrated approach gives powerful company identification and
credibility.
Upward Mobility - All data files are stored at the Adtech facility for
upgrading on a regular basis. Whether it's for upgrading existing product or
variations for your various applications, your graphics and animation can evolve
as your needs do.
Use And Ownership - Footage, images, logos, etc. supplied by you for
inclusion and manipulation are your property. Adtech is granted rights to use
images for your project without infringement on copyrights or trademarks.
Ownership and responsibility are retained by you. Adtech requests rights to use
materials for demo purposes, but not for inclusion for other clients.
Adtech retains rights to mathematical models, data files, images, animation
procedures, and creative use of such information. Since Adtech may incorporate
elements such as maps, library backgrounds, or stock footage; unless special
permission is requested and granted, the graphics and animation created for you
can not be used by or resold to a third party.
Your business agrees to indemnify and hold harmless Adtech for technical
specifications of the computer graphics and animation.

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